研究论文
Why we buy what we buy: A theory of consumption values
Jagdish N. Sheth, Bruce I. Newman, Barbara Groß
University of Southern California DePaul University
来源Journal of Business Research
年份1991
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经济 / 管理Consumer Behavior in Brand Consumption and Identification
Wine Industry and Tourism · Aesthetic Perception and Analysis
参考文献 47
Atmospherics as a Marketing Tool
被引 2,415Philip Kotler · Journal of Retailing · 1974
Communication of Innovations: A Cross-Cultural Approach.
被引 2,829Fiona Bailey, Everett M. Rogers, Floyd Shoemaker · Man · 1974
Principles of Behavior. An Introduction to Behavior Theory
被引 1,776E. N., Clark L. Hull · The Journal of Philosophy · 1943
此处列出前 3 条
引用本文 4,794
Consumer perceived value: The development of a multiple item scale
被引 6,483Jill Sweeney, Geoffrey N. Soutar · Journal of Retailing · 2001
Why we buy what we buy: A theory of consumption values
被引 4,794Jagdish N. Sheth, Bruce I. Newman, Barbara Groß · Journal of Business Research · 1991
Experiential value: conceptualization, measurement and application in the catalog and Internet shopping environment☆11☆This article is based upon the first author’s doctoral dissertation completed while at Georgia Institute of Technology.
被引 2,127Charla Mathwick, Naresh K. Malhotra, Edward E. Rigdon · Journal of Retailing · 2001
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