研究论文
The influence of culture, emotions, intangibility, and atmospheric cues on online behavior
Ebrahim Mazaheri, Marie-Odile Richard, Michel Laroche, Linda C. Ueltschy
Laurentian University Concordia University Florida Gulf Coast University
来源Journal of Business Research
年份2013
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经济 / 管理Customer Service Quality and Loyalty
Consumer Behavior in Brand Consumption and Identification · Digital Marketing and Social Media
参考文献 66
Structural Equation Modeling with EQS and EQS/WINDOWS: Basic Concepts, Applications, and Programming
被引 1,508Barbara M. Byrne · 1994
Profiling User Responses to Commercial Websites
被引 443John Eighmey · Journal of Advertising Research · 1997
Navigational web atmospherics
被引 288Lynn Dailey · Journal of Business Research · 2002
此处列出前 3 条
引用本文 116
Online consumer behaviour and its relationship to website atmospheric induced flow: Insights into online travel agencies in China
被引 330Lingling Gao, Xuesong Bai · Journal of Retailing and Consumer Services · 2014
Saudi Journal of Business and Management Studies
被引 285Saudi Journal of Business and Management Studies · 2019
Touching the Untouchable: Exploring Multi-Sensory Augmented Reality in the Context of Online Retailing
被引 250Jonas Heller, Mathew Chylinski, Ko de Ruyter · Journal of Retailing · 2019
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