研究论文
Influence of new-age technologies on marketing: A research agenda
V. Kumar, Divya Ramachandran, Binay Kumar
Georgia State University
来源Journal of Business Research
年份2020
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Blockchain Technology Applications and Security · Technology Adoption and User Behaviour
参考文献 40
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Technology-driven strategy and firm performance: Are strategic capabilities missing links?
被引 138Shengbin Hao, Michael Song · Journal of Business Research · 2015
Artificial Intelligence in Managing Market Relationships
被引 14Sofia Daskou, Eleni Mangina · Journal of Relationship Marketing · 2003
此处列出前 3 条
引用本文 474
Artificial intelligence in supply chain management: A systematic literature review
被引 954Reza Toorajipour, Vahid Sohrabpour, Ali Nazarpour · Journal of Business Research · 2020
Transforming business using digital innovations: the application of AI, blockchain, cloud and data analytics
被引 574Shahriar Akter, Katina Michael, Muhammad Rajib Uddin · Annals of Operations Research · 2020
The evolving role of artificial intelligence in marketing: A review and research agenda
被引 523Božidar Vlačić, Leonardo Corbo, Susana Costa e Silva · Journal of Business Research · 2021
按被引量排序，此处列出前 3 条