研究论文
Service ads in the era of generative AI: Disclosures, trust, and intangibility
Jamie L. Grigsby, Meg Michelsen, César Zamudio
Missouri State University Longwood University Virginia Commonwealth University
来源Journal of Retailing and Consumer Services
年份2025
内容与影响
摘要 · 节选
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逐年被引趋势
39200
25
3926
关键指标
61
被引次数 · OpenAlex
142.00
领域内被引倍数
同类平均 = 1
同类平均 = 1
前 0.1%
引用位次
同领域 · 同年份 · 同类型
同领域 · 同年份 · 同类型
49
参考文献
Google Scholar 与 OpenAlex 的被引统计范围不同，数值存在差异属正常。
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学术脉络
学科主题
社会科学Digital Marketing and Social Media
Customer Service Quality and Loyalty · Technology Adoption and User Behaviour
参考文献 49
Consumer Response to Overstyling: Balancing Aesthetics and Functionality in Product Design
被引 93Henrik Hagtvedt, Vanessa M. Patrick · Psychology and Marketing · 2014
Authenticity is Contagious: Brand Essence and the Original Source of Production
被引 311George E. Newman, Ravi Dhar · Journal of Marketing Research · 2014
The relationship of the visual element of an advertisement to service quality expectations and source credibility
被引 79Kenneth E. Clow, Karen E. James, Kristine E. Kranenburg · Journal of Services Marketing · 2006
此处列出前 3 条
施引文献 61
Artificial Intelligence Disclosure in Cause-Related Marketing: A Persuasion Knowledge Perspective
被引 17Xiaodong Qiu, Ya Wang, Yuruo Zeng · Journal of theoretical and applied electronic commerce research · 2025
Toward agentic AI: User acceptance of a deeply personalized AI super assistant (AISA)
被引 12Marc Hasselwander, Varsolo Sunio, Oliver Lah · Journal of Retailing and Consumer Services · 2025
How lack of choice to opt-out of generative artificial intelligence in traditional search engines drives consumer switching intentions: The mechanism of empowerment
被引 9Pubali Mukherjee, Varsha Jain · Journal of Retailing and Consumer Services · 2025
按被引量排序，此处列出前 3 条