The Bottleneck of the Development of Yacht Maritime Leisure Tourism in Fujian and its Countermeasures

Yacht maritime leisure tourism in Fujian coastal tourism cities is showing an explosive growth trend. The development potential of yacht maritime leisure tourism is huge, but faces with many development bottlenecks, including the lack of industry centralized administration departments, prohibiting yachts to lease, no open port dedicated for yacht, limited waters suitable for yacht, as well as the lack of public marinas. In order to promote the sustainable and healthy development of yacht maritime leisure tourism, Fujian should take use of the geographical advantages, first define the centralized administration department for the yacht industry, to develop the relevant regulations and approach to pilot the first yacht leasing, to construct the public yacht terminal and dedicated open port and other infrastructure construction and to expand the range of yacht waters, and to create sea leisure tourism brands featured with "yacht tour + uninhabited island tour", "yacht tour + fishing family leisure", "Fujian and Taiwan yacht free exercise zone".